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Viva Technology confirms its position as Europe’s largest event dedicated to start-ups and technology following the success of their exhibition, the first to be held in public since the beginning of the pandemic.
The 2021 edition of VivaTech was a great success. From 16 to 19 June, it welcomed 140,000 visitors. During three days reserved for professionals and one day open to the general public, visitors were able to discover more than 500 innovations, all more exceptional than the others, 1400 exhibitors, 60% of which were physical, and finally 400 speakers from all over the world.
In terms of visitors, 26,000 people attended in person, while 114,000 people (35% of whom were international) attended the event digitally on its paid platform.
In addition, thanks to its presence on social networks, it reached more than 119 million people in 149 countries, generating 1.7 billion views.
“VivaTech is back in 2021 with a brand new hybrid format, the first of its kind. The experience, which is accessible ‘in person’ in Paris, Porte de Versailles, and online throughout the world on our digital platform, has been widely appreciated by visitors and exhibitors alike. We have reinvented ourselves and redefined the codes of Europe’s leading tech and innovation event. We are particularly touched by the support of all the participants, all of whom are happy to finally be together. This new format further strengthens VivaTech for the years to come. We also salute the immense work of all the teams and thank our partners for their confidence” , say Julie Ranty, VivaTech’s general manager, and Maurice Lévy and Pierre Louette, co-presidents.
Since it could not accommodate all its spectators, a capacity of 5,000 spectators having been set, VivaTech had to completely reinvent its format in order to offer visitors a new means of access to the event. Inspired by television and social networks, a new concept of conference channels as well as a set of workshops, leader insights and startup pitches were proposed.
Also, VivaTech News, a short-lived news channel set up especially for the event, gave more than 4.4 million visitors an overview of VivaTech. On-set interviews, conference debriefs and reports from within the event were presented to viewers of this channel. The channel, which is 100% free of charge and in English, was available free of charge on the digital platform, social networks, the VivaTech website and also on a DTT channel.
In terms of innovation, a large number of start-ups were able to present their innovative projects during these four days. Among them, we can find the manufacturer Hopium, whose project is to market by 2025 the first French luxury car running on hydrogen. Also, in another field, we can talk about Microsoft Mesh, a collaboration and communication platform that allows us to discuss, work and collaborate thanks to mixed reality, no matter where we are. Finally, in a completely different field, we can talk about Hipli, a project carried out alongside LVMH. Hipli is a reusable and eco-responsible parcel, with 77% less carbon impact than the average, and also fights against e-commerce waste.
These innovations were possible and presented thanks to the five major VivaTech partners: BNP Paribas, Google, La Poste, LVMH and Orange. These partners were able to present a large number of innovations or give talks in various fields such as technology, health and ecology.
In addition, more than 400 speakers from all over the world took part in the four-day event. The most important figures in technology and the economy: business leaders, investors or researchers, debated on the theme of economic recovery and the digital transition, which we are currently experiencing. Among them, we can find Tim Cook, CEO of Apple, Mark Zuckerberg, CEO of Facebook or Brad Smith, President of Microsoft.
Finally, as in 2017, the LVMH group, a partner of the event, is organising the Innovation Awards during the VivaTech trade fair, rewarding six startups from among 28 finalists in six categories. The startup Bambuser won the LVMH Innovation Award 2021.
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Bambuser, a software company specialising in interactive live video streaming, was founded in 2017 in Stockholm, Sweden. The company’s main product is Live Video Shopping, and in particular the one that won the company this competition. It consists of a cloud-based software solution that is used by global e-commerce and retail companies to facilitate shopping experiences on the Internet, mobile applications or social networks.
Thanks to this victory, for six months, Bambuser will have the opportunity to benefit from a personalised support within the LVMH Group accelerator “La Maison des Startups” , based at Station F since 2018.
Read also > EMMANUEL MACRON’S SPEECH AT VIVATECH
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Viva Technology confirms its position as Europe’s largest event dedicated to start-ups and technology following the success of their exhibition, the first to be held in public since the beginning of the pandemic.
The 2021 edition of VivaTech was a great success. From 16 to 19 June, it welcomed 140,000 visitors. During three days reserved for professionals and one day open to the general public, visitors were able to discover more than 500 innovations, all more exceptional than the others, 1400 exhibitors, 60% of which were physical, and finally 400 speakers from all over the world.
In terms of visitors, 26,000 people attended in person, while 114,000 people (35% of whom were international) attended the event digitally on its paid platform.
In addition, thanks to its presence on social networks, it reached more than 119 million people in 149 countries, generating 1.7 billion views.
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Viva Technology confirms its position as Europe’s largest event dedicated to start-ups and technology following the success of their exhibition, the first to be held in public since the beginning of the pandemic.
The 2021 edition of VivaTech was a great success. From 16 to 19 June, it welcomed 140,000 visitors. During three days reserved for professionals and one day open to the general public, visitors were able to discover more than 500 innovations, all more exceptional than the others, 1400 exhibitors, 60% of which were physical, and finally 400 speakers from all over the world.
In terms of visitors, 26,000 people attended in person, while 114,000 people (35% of whom were international) attended the event digitally on its paid platform.
In addition, thanks to its presence on social networks, it reached more than 119 million people in 149 countries, generating 1.7 billion views.
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