The luxury marketplaces Mr Porter and Net-à-porter join forces with Watch and Wonders to offer the best of contemporary watchmaking.
Watch and Wonders is the global concept of fine watchmaking, bringing together both digital events and trade shows in Geneva, Shanghai and Sanya (from October 1st 2021).
This year, Watch and Wonders continues its partnership with Net-à-porter and Mr Porter, the leaders in luxury e-commerce, to showcase the finest timepiece brands.
As the world’s leading online destination for watches, the campaign aims to inspire, showcase the expertise of watchmakers and provide access to the latest novelties and iconic pieces.
Visitors will be able to discover more than 30 watches from 11 brands. These include Cartier, Hermès, H.Moser & Cie, Piaget and IWC. 20 new women’s watches will be on display at Net-à-porter, including an exclusive from IWC Schaffhausen. For Mr Porter website, there will be 11 new products from 11 participating brands, including Jaeger-Lecoultre, Montblanc, Panerai and Vacheron Constantin.
But the partnership goes beyond digital for exclusive in-person shopping appointments reserved for VIP clients in New York, London, Hong Kong and Dubai. There will also be a dedicated digital clock guide, exclusive to customers of both online platforms, with immersive and educational content as well as live interactive discussions in Instagram Rooms with watch industry talent and brand ambassadors.
A campaign to be found on the Net-à-porter and Mr Porter websites from today.
Read also > WATCHES AND WONDERS EXHIBITION RETURNS FOR A PHYSICAL EDITION IN SPRING 2022
Featured photo : © Watch and wonders