Businesswoman Kim Kardashian has once again made a big splash by announcing the launch of her hyper-luxurious skincare line, dubbed SKKN By Kim, which will be available from 21 June.
Kim Kardashian, who already owns three brands, is still expanding her empire. Only a month after announcing the end of KKW Beauty and KKW Fragrance, Kim Kardashian is already embarking on a brand new cosmetic venture: SKKN By Kim. This line of nine premium skincare products ticks all the boxes: all products are refillable, vegan and cruelty-free, whether it’s the cleanser, the toner, the scrub, the hyaluronic acid serum, the vitamin C serum, the face cream, the eye cream, the oil drops or the nourishing night oil.
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The American star told the New York Times that the $630 price tag to afford the entire range was necessary given the quality of the ingredients. “The products I was using that were comparable were much more expensive, not to compare anything. I tried to get the quality at the best price possible, especially the vitamin C serum,” she added.
Kim Kardashian, a true business woman
Prior to SKKN By Kim, the Incredible Kardashian star launched Skims, a successful women’s underwear brand offering sculpting lingerie. In January of this year, Skims was valued at $3.2 billion following a new $240 million financing round.
It should be remembered that Skims partnered with Italian fashion house Fendi for a capsule collection last October.
Read also > OVERVIEW OF THE FENDI X SKIMS COLLABORATION
Featured photos : © Hannah Tveite / SKKN