In 2012, evianSPA launched the new concept of urban spas from the evian natural mineral water brand.
It is a complete concept of global well-being, based on the values that have made the brand famous : health, purity, youth.
This new high-end and exclusive offer is designed for fifteen iconic sites around the world.
Its international development has started in Japan, Vietnam, South Korea, and should continue in the Middle East, Europe and the USA, where the brand already enjoys a strong reputation and a premium image.
The French linen house RKF Luxury Linen, specialist in linen for spas of major cosmetic brands and luxury hotels, has created for evianSPA an identity line of linen, towels and bathrobes in the image of the brand: young, elegant and refined . The first establishment to benefit from this magnificent line of linen is EvianSPA Seoul on the 86th floor of the Signiel Hotel.
This line is now part of the evianSPA identity, with the ambition of positioning it on all of the brand’s projects.
It’s a young and innovative concept that immediately seduced RKF.
The bathrobes of the line are also present in the evian shop in Evian les Bains, as well as the rest of the evianSPA range. A great partnership for two French brands that have made their mark on the international scene.
Read also > RKF LUXURY LINEN DESIGNS AN EXCLUSIVE LINEN COLLECTION FOR THE CARLTON TOWER JUMEIRAH IN LONDON
Feautred photos : © evianSPA