2 mins lecture

Printemps Haussmann offers a zero waste alternative in cosmetics

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Printemps Haussmann will soon offer the zero waste brand “Enfants Sauvages”, which respects the oceans.

 

As part of the renewal of its image, its offer and after the deployment of its 7e ciel space highlighting second hand, Le Printemps proposes a selection of products that are more respectful of nature and more sustainable. This is the case of the “Enfants Sauvages” brand, which offers zero waste and organic cosmetic products. Indeed, its liquid formula and its glass packaging make it an infinitely refillable product.

 

The brand’s observation ? Plastic packaging used in the cosmetics industry represents about 55,000 tons put on the market each year, 91% of which is not recycled.

 

 

Their idea is to offer a roll-on bottle to be bought once and refilled when it is empty. The price is higher than a classic organic deodorant, but it lasts longer and is therefore profitable over its months of use and its formula has already seduced hundreds of users.

 

The entry of the Printemps Haussmann department stores’ into zero waste is a highlight, highlighting the renewal and fundamental transition taking place in the cosmetics industry.

 

 

Read also > [LUXUS+ MAGAZINE] PRINTEMPS INAUGURATES ITS FIRST VIRTUAL SHOP

 

Featured photo : © Enfants Sauvages[/vc_column_text][/vc_column][/vc_row][vc_row njt-role=”not-logged-in”][vc_column][vc_column_text]

Printemps Haussmann will soon offer the zero waste brand “Enfants Sauvages”, which respects the oceans.

 

As part of the renewal of its image, its offer and after the deployment of its 7e ciel space highlighting second hand, Le Printemps proposes a selection of products that are more respectful of nature and more sustainable. This is the case of the “Enfants Sauvages” brand, which offers zero waste and organic cosmetic products. Indeed, its liquid formula and its glass packaging make it an infinitely refillable product.

 

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Printemps Haussmann will soon offer the zero waste brand “Enfants Sauvages”, which respects the oceans.

 

As part of the renewal of its image, its offer and after the deployment of its 7e ciel space highlighting second hand, Le Printemps proposes a selection of products that are more respectful of nature and more sustainable. This is the case of the “Enfants Sauvages” brand, which offers zero waste and organic cosmetic products. Indeed, its liquid formula and its glass packaging make it an infinitely refillable product.

 

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Hélène Cougot

Passionate about art and fashion, Hélène went to a fashion design school: the Atelier Chardon-Savard. She then completed her training with an MBA in Marketing at ISG. She has written for the magazine Do it in Paris and specializes in writing articles about luxury, art and fashion for Luxus +.

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