1 min de lecture

L’Oréal reports 20% sales growth in Q3

BERLIN, GERMANY - MAY 22: L'Oréal logo photographed on May 22, 2021 in Berlin, Germany. (Photo by Jeremy Moeller/Getty Images)

The French luxury group L’Oréal recorded this Thursday during the revelation of its quarterly results an increase of more than 20% of its sales in the third quarter of 2021, a figure that exceeded expectations.

 

The demand remains strong for the luxury field, and this has played in favor of L’Oréal. The group that owns Armani and Lancôme is enjoying very good results, up more than 20%.

 

It must be said that the brand has not been idle in recent months: they took advantage of the Covid-19 pandemic to expand their e-commerce channels, and then managed to make the reopening of their stores profitable.

 

However, the pandemic has not made things so simple : mainland China has suffered from some regional restraints on sales of hair and skin care products, areas dear to L’Oréal, which may have limited potentially even bigger numbers for the luxury group.

 

The company reported sales up 13.1% from July to September, which exceeded analysts’ forecasts. Deutsche Bank, for example, had expected growth of about 8%, fearing that demand would falter following a post-containment boom.

 

Sales had climbed 33.5% in the previous quarter, when L’Oréal benefited from booming Chinese and U.S. demand amid easing health restrictions.

 

Read Also > L’ORÉAL POSTS EXCEPTIONAL GROWTH

 

Featured Photo : © Getty Images

The editorial team

Thanks to its extensive knowledge of these sectors, the Luxus + editorial team deciphers for its readers the main economic and technological stakes in fashion, watchmaking, jewelry, gastronomy, perfumes and cosmetics, hotels, and prestigious real estate.

Article précédent

France remains the embodiment of luxury worldwide

Article suivant

L’Oréal affiche des ventes en augmentation de 20% au T3

Dernier en date de