Kering Eyewear is expanding its luxury eyewear offering with the acquisition of Maui Jim, the leading brand in North America.
Founded in 1987 in Hawaii, Maui Jim is the largest independent sunglasses brand in the world. Kering Eyewear has signed an agreement to acquire the brand and the sale is expected to close in the second half of 2022. The company, known for its exceptional technicality and Hawaiian heritage that embodies the “Aloha Spirit,” remains an authentic brand that offers a wide range of high-quality sunglasses and optical frames sold in more than 100 countries.
Since its inception in 2014, Kering Eyewear has built an innovative business model that has enabled the company to reach more than €700 million in external revenues by 2021. The acquisition of Maui Jim represents a major step in Kering Eyewear’s expansion strategy. Following the acquisition of Lindberg in July 2021, Kering Eyewear is strengthening its status in the high-end eyewear segment and expanding its offering.
“The combination of Kering Eyewear and Maui Jim is a unique opportunity for both our organizations and our Ohana members,” commented Walter Hester, CEO of Maui Jim. “Our companies share similar values, as well as a strong commitment to our employees and customers, which leads to a remarkable strategic fit. I am both humbled and excited to have Maui Jim join the Kering Eyewear family. We are proud of our past, and together we will have an even brighter future.”
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Featured photo : © Maui Jim