For the past two years, luxury real estate in the mountains has seen an increase in demand, attracting more and more investors. This can be seen in the French Alps, but also in Switzerland. David Prétot and Frank Casanova, respectively head of BARNES Mont-Blanc and BARNES Swiss Licensing SA, explain the reasons for this trend.
Gstaad and Mégève are the most expensive mountain resorts on the Swiss and French markets. What are the reasons for this success, and how do you explain such a high price per square meter?
David Prétot : Megève has a number of advantages: the living environment, with unspoiled nature and fresh air. It also has the advantage of being close to many dynamic cities, whether Geneva in Switzerland, Chamonix, or other mountain resorts. Moreover, in summer and winter, walking on sunny days or skiing when the first snowflakes appear are the main activities of the region. It is a living environment that attracts many city dwellers from the big cities or the Rhone Valley.
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Featured photo : Frank Casanova & David Prétot © Barnes