2 mins lecture

Heuritech launches a special Covid-19 solidarity program for emerging brands

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Heuritech, the Artificial Intelligence platform used by the biggest fashion and luxury brands to forecast trends, created “New Data for Fashion“, the solidarity program to give access to strategic information to fashion players in Europe, especially emerging brands.

 

 

The Covid-19 epidemic poses many challenges for companies in the textile sector: brands, suppliers, retailers, retailers, internet sites, specialised publishers, federations, retailers… The whole textile sector – French, European and worldwide – is affected.

 

This is why the Heuritech company has decided to contribute at its level to help brands, especially smaller ones, in these difficult times. Thus, in response to the appeal of Cédric O, Secretary of State for Digital, Heuritech will offer brands privileged access to strategic information from now on and for the months to come.

 

This program is intended for companies of all sizes, in Europe.

 

Program content: customized reports and free resources

 

This initiative aims to provide access to monitoring and predictive information on fashion trends on social networks to optimize decision-making. This information will be freely available until September 2020.

 

Depending on company profiles, Heuritech will deliver trend reports to guide the recovery and drive strategy, using insights and statistics from data collected on Instagram (for example, the “Comfort” or “Confined Celebration” trend). Or a personalized support to face this unprecedented crisis in the best possible conditions.

 

This crisis is the trigger for a new world, which requires a commitment to sustainable and “Made in Europe” fashion. Heuritech has at heart to help companies, which like it, wish to be the actors of a sustainable, responsible and efficient textile sector. The company firmly believes that Artificial Intelligence and especially the data it allows to collect can help to understand and adapt, in real time, to new consumer behaviors.

 

 

Read also > Fall/Winter 2020 : Fashion trends that should make the buzz according to the Heuritech platform

 

Featured photo : © Julia Noni[/vc_column_text][/vc_column][/vc_row][vc_row njt-role=”not-logged-in”][vc_column][vc_column_text]

Heuritech, the Artificial Intelligence platform used by the biggest fashion and luxury brands to forecast trends, created “New Data for Fashion“, the solidarity program to give access to strategic information to fashion players in Europe, especially emerging brands.

 

The Covid-19 epidemic poses many challenges for companies in the textile sector: brands, suppliers, retailers, retailers, internet sites, specialised publishers, federations, retailers… The whole textile sector – French, European and worldwide – is affected.[/vc_column_text][vc_cta h2=”This article is for subscribers only.” h2_font_container=”font_size:16″ h2_use_theme_fonts=”yes” h4=”Subscribe now!” h4_font_container=”font_size:32|line_height:bas” h4_use_theme_fonts=”yes” txt_align=”center” color=”black” add_button=”right” btn_title=”I SUBSCRIBE!” btn_color=”danger” btn_size=”lg” btn_align=”center” use_custom_fonts_h2=”true” use_custom_fonts_h4=”true” btn_button_block=”true” btn_custom_onclick=”true”]Unlimited access to all the articles and live a new reading experience, preview contents, exclusive newsletters…

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[/vc_cta][vc_column_text]Featured photo : © Julia Noni[/vc_column_text][/vc_column][/vc_row][vc_row njt-role=”people-in-the-roles” njt-role-user-roles=”customer”][vc_column][vc_column_text]

Heuritech, the Artificial Intelligence platform used by the biggest fashion and luxury brands to forecast trends, created “New Data for Fashion“, the solidarity program to give access to strategic information to fashion players in Europe, especially emerging brands.

 

The Covid-19 epidemic poses many challenges for companies in the textile sector: brands, suppliers, retailers, retailers, internet sites, specialised publishers, federations, retailers… The whole textile sector – French, European and worldwide – is affected.[/vc_column_text][vc_cta h2=”This article is for subscribers only.” h2_font_container=”font_size:16″ h2_use_theme_fonts=”yes” h4=”Subscribe now!” h4_font_container=”font_size:32|line_height:bas” h4_use_theme_fonts=”yes” txt_align=”center” color=”black” add_button=”right” btn_title=”I SUBSCRIBE!” btn_color=”danger” btn_size=”lg” btn_align=”center” use_custom_fonts_h2=”true” use_custom_fonts_h4=”true” btn_button_block=”true” btn_custom_onclick=”true”]Unlimited access to all the articles and live a new reading experience, preview contents, exclusive newsletters…

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[/vc_cta][vc_column_text]Featured photo : © Julia Noni[/vc_column_text][/vc_column][/vc_row]

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