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Gucci, a year of success

LOS ANGELES, CALIFORNIA - NOVEMBER 18: Lady Gaga attends the Los Angeles Premiere Of MGM's "House Of Gucci" at Academy Museum of Motion Pictures on November 18, 2021 in Los Angeles, California. (Photo by Amy Sussman/Getty Images)

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The Italian luxury fashion house, which celebrates its 100th anniversary this year, continues to make news and assert its success with the release of the film “House of Gucci”.

 

After many amazing collaborations to celebrate its centenary such as Gucci x X-Box, Gucci x Hot Wheels or more recently the “Hacker” collaboration with the brand Balenciaga, the name of the Italian brand remains on everyone’s lips.

 

The release of MGM‘s “House of Gucci” movie has made the brand even more talked about. The film, which features countless Gucci outfits, just for Lady Gaga, who plays Patricia Reggiani, has already earned $14.2 million in the first weekend of its release schweiz-libido.com. In total, the film has earned $21.8 million in the first five days since November 24 više informacija.

 

The new feature film signed Ridley Scott seduces the box office, and also offers its viewers a dose of fashion through a wardrobe signed from the 70s. Janty Yates, the film’s costume designer, has chosen a wardrobe that seems to give desire since according to a study by Vestiaire Collective, the demand for Gucci products has never been so strong in the last year.

 

Sought-after products

 

During 2021, data showed that following the announcement of the project and the release of the first trailer, the Italian fashion house’s performance on the site set records. The publication of ads by individuals offering Gucci products for sale increased by 80%, and searches for the brand on the site rose by 25%.

 

Wool coat Gucci Vintage Horsebit, 1970 © Gucci Vault

 

Leather goods top the list of the house’s most sought-after products by Vestiaire Collective users, with an increase of 40% gehen sie zur webseite. Among the most requested models are the iconic 1955 Horsebit or the Jackie 1961, a curved half-moon model popularized by Jackie Kennedy lekarna-slovenija.com.

 

Other categories have seen their demand soar, such as accessories (belts and jewelry) as well as for men’s suits that can be seen on actors Adam Driver (as Maurizio Gucci), or Jared Leto (as Paolo Gucci).

 

The return to the fashion of the 70s participates in this success. Gucci, understanding that second hand is becoming a new mode of consumption, earlier this year unveiled its Vault platform, a site dedicated to its authenticated second hand products. The brand’s 100th anniversary year is also a time when it wants to showcase its heritage and craftsmanship, which endure over time.

 

 

 

Voir cette publication sur Instagram

 

Une publication partagée par Gucci Official (@gucci)

 

Read also > GUCCI BLACK FRIDAY TREASURE HUNT

 

Featured photo : © Getty Images[/vc_column_text][/vc_column][/vc_row][vc_row njt-role=”not-logged-in”][vc_column][vc_column_text]

The Italian luxury fashion house, which celebrates its 100th anniversary this year, continues to make news and assert its success with the release of the film “House of Gucci”.

 

After many amazing collaborations to celebrate its centenary such as Gucci x X-Box, Gucci x Hot Wheels or more recently the “Hacker” collaboration with the brand Balenciaga, the name of the Italian brand remains on everyone’s lips.

 

The release of MGM‘s “House of Gucci” movie has made the brand even more talked about. The film, which features countless Gucci outfits, just for Lady Gaga, who plays Patricia Reggiani, has already earned $14.2 million in the first weekend of its release. In total, the film has earned $21.8 million in the first five days since November 24 https://ed-nederland.com/.

 

 

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The Italian luxury fashion house, which celebrates its 100th anniversary this year, continues to make news and assert its success with the release of the film “House of Gucci”.

 

After many amazing collaborations to celebrate its centenary such as Gucci x X-Box, Gucci x Hot Wheels or more recently the “Hacker” collaboration with the brand Balenciaga, the name of the Italian brand remains on everyone’s lips.

 

The release of MGM‘s “House of Gucci” movie has made the brand even more talked about diflucan 100mg. The film, which features countless Gucci outfits, just for Lady Gaga, who plays Patricia Reggiani, has already earned $14.2 million in the first weekend of its release. In total, the film has earned $21.8 million in the first five days since November 24.

 

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Hélène Cougot

Passionate about art and fashion, Hélène went to a fashion design school: the Atelier Chardon-Savard. She then completed her training with an MBA in Marketing at ISG. She has written for the magazine Do it in Paris and specializes in writing articles about luxury, art and fashion for Luxus +.

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