3 mins lecture

Geneva Watch Days : Back for a third consecutive year

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After the great success of the 2021 edition, the Geneva Watch Days trade show is back for a third time, both physically and digitally. From 29 August to 1 September, famous and legendary brands and independents will be unveiling their creations and new products at this trade fair in Geneva. We look forward to the 2022 edition !

 

Three words to describe this watchmaking event : Open, engaging and inclusive. Since its inception, the show has been committed to sharing experiences, conviviality and interaction between enthusiasts. Daytime exhibitions, conferences and watch presentations are open to the general public, while evening special events allow brands to celebrate the show with their guests. The event is global, decentralised, self-managed and open to the public.

 

Due to the current context, the show will be held in phygital, allowing people living in countries subject to restrictive measures to explore the event and discover the new products of the watchmaking companies in real time.

 

Geneva Watch Days is expected to host more than 20 brands where visitors will meet up with participants from previous editions and new ones who have joined the 2022 edition. The Houses will be located in exclusive hotels, factories and boutiques in Geneva, with the Pavilion, with its breathtaking view of the Jet d’Eau fountain, being the rallying point of the show.

 

Since its inception in 2020, Geneva Watch Days is a non-profit organisation launched by a group of passionate watchmakers including Bulgari, Breitling, De Bethune, Gerald Genta, H. Moser & Cie, MB&F, Ulysse Nardin and Urwerk. Other Houses have officially joined the event as benefactor or associate members : Jacob & Co, Arnold & Son, Doxa, Frédérique Constant, Atelier de Monaco, Alpina, Greubel Forsey, Maurice Lacroix, Oris, Phillips in association with Bacs and Russo, and Reuge. Bianchet, Czapek and Louis Erard have become regular members.

 

Geneva Watch Days 2022 will be held under the patronage of the State and City of Geneva.

 

Last year, 350 retailers and more than 300 journalists attended the Geneva Watch Days. These figures are up sharply compared to the first edition in 2020. The next edition should also arouse the interest of the watchmaking community.

 

 

Read also > SPECIAL GENEVA WATCH WEEK 2022: LAST HOURS TO PRE-ORDER THE LUXURY JOURNALS BY LUXUS+ #3

 

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After the great success of the 2021 edition, the Geneva Watch Days trade show is back for a third time, both physically and digitally. From 29 August to 1 September, famous and legendary brands and independents will be unveiling their creations and new products at this trade fair in Geneva. We look forward to the 2022 edition !

 

Three words to describe this watchmaking event : Open, engaging and inclusive. Since its inception, the show has been committed to sharing experiences, conviviality and interaction between enthusiasts. Daytime exhibitions, conferences and watch presentations are open to the general public, while evening special events allow brands to celebrate the show with their guests. The event is global, decentralised, self-managed and open to the public.

 

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After the great success of the 2021 edition, the Geneva Watch Days trade show is back for a third time, both physically and digitally. From 29 August to 1 September, famous and legendary brands and independents will be unveiling their creations and new products at this trade fair in Geneva. We look forward to the 2022 edition !

 

Three words to describe this watchmaking event : Open, engaging and inclusive. Since its inception, the show has been committed to sharing experiences, conviviality and interaction between enthusiasts. Daytime exhibitions, conferences and watch presentations are open to the general public, while evening special events allow brands to celebrate the show with their guests. The event is global, decentralised, self-managed and open to the public.

 

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Thanks to its extensive knowledge of these sectors, the Luxus + editorial team deciphers for its readers the main economic and technological stakes in fashion, watchmaking, jewelry, gastronomy, perfumes and cosmetics, hotels, and prestigious real estate.

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