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In February 2020, Patrick Chalhoub announced that the Group which wears his name would launch three new e-commerce websites within the year. What about this strategy now that the Covid-19 pandemic reaches a second peak?
Expertise and quality: these are the best words to describe Chalhoub Group, an unmissable firm in the fashion and beauty sectors in the Middle East. This specialist of retail outlet and distribution develops there its quality services since 1955. In order to do this, the Group lays on a qualified staff of 12 000 members divided in 14 countries and working for the good functioning of 600 retail stores. The Chalhoub Group thus contributes to a progressive democratization of the luxury field, which is now accessible for customers all around the world.
Real innovative label, the Chalhoub Group is shatterproof and stays loyal to the initiatives taken beginning of this year 2020 by Patrick Chalhoub. The CEO did not stop hopping to lead his strategies to success by launching some new platforms or by considering new media strategies.
The new relaunch plan of the firm will be structured around numerical data and the customers’ experiences analysis, but also around the development of hybrid projects and e-commerce. The Group already has 12 e-commerce websites for its brands in the Middle East, including l’Occitane, Sephora or Level Shoes.
However, this is not the first time that the Group deeply reforms its activities. In 2018, the firm signed a contract with the international fashion website Farfetch, in order to create the principal platform for big luxury brands in the Middle East. The same year, Reworld Media and the Group Chalhoub created a joint venture in order to develop a new business model, data centered, concerning the production and diffusion of content in the Middle East.
Looking at this new dynamism in the Chalhoub Group, Patrick Chalhoub declared being willing to reach the level of sellings obtained in 2019 for the last quarter of the year 2021.
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Featured photo: © Patrick Chalhoub Global Retail News[/vc_column_text][/vc_column][/vc_row][vc_row njt-role=”not-logged-in”][vc_column][vc_column_text]
In February 2020, Patrick Chalhoub announced that the Group which wears his name would launch three new e-commerce websites within the year. What about this strategy now that the Covid-19 pandemic reaches a second peak?
Expertise and quality: these are the best words to describe Chalhoub Group, an unmissable firm in the fashion and beauty sectors in the Middle East. This specialist of retail outlet and distribution develops there its quality services since 1955. In order to do this, the Group lays on a qualified staff of 12 000 members divided in 14 countries and working for the good functioning of 600 retail stores. The Chalhoub Group thus contributes to a progressive democratization of the luxury field, which is now accessible for customers all around the world.
Real innovative label, the Chalhoub Group is shatterproof and stays loyal to the initiatives taken beginning of this year 2020 by Patrick Chalhoub. The CEO did not stop hopping to lead his strategies to success by launching some new platforms or by considering new media strategies.
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In February 2020, Patrick Chalhoub announced that the Group which wears his name would launch three new e-commerce websites within the year. What about this strategy now that the Covid-19 pandemic reaches a second peak?
Expertise and quality: these are the best words to describe Chalhoub Group, an unmissable firm in the fashion and beauty sectors in the Middle East. This specialist of retail outlet and distribution develops there its quality services since 1955. In order to do this, the Group lays on a qualified staff of 12 000 members divided in 14 countries and working for the good functioning of 600 retail stores. The Chalhoub Group thus contributes to a progressive democratization of the luxury field, which is now accessible for customers all around the world.
Real innovative label, the Chalhoub Group is shatterproof and stays loyal to the initiatives taken beginning of this year 2020 by Patrick Chalhoub. The CEO did not stop hopping to lead his strategies to success by launching some new platforms or by considering new media strategies.
[…][/vc_column_text][vc_cta h2=”This article is for subscribers only.” h2_font_container=”font_size:16″ h2_use_theme_fonts=”yes” h4=”Subscribe now!” h4_font_container=”font_size:32|line_height:bas” h4_use_theme_fonts=”yes” txt_align=”center” color=”black” add_button=”right” btn_title=”I SUBSCRIBE!” btn_color=”danger” btn_size=”lg” btn_align=”center” use_custom_fonts_h2=”true” use_custom_fonts_h4=”true” btn_button_block=”true” btn_custom_onclick=”true” btn_link=”url:https%3A%2F%2Ftest2023.luxus-plus.com%2Fen%2Fabonnements-et-newsletter-2-2%2F|||”]Unlimited access to all the articles and live a new reading experience, preview contents, exclusive newsletters…
Already have an account? Log in.[/vc_cta][vc_column_text]Featured photo: © Patrick Chalhoub Global Retail News[/vc_column_text][/vc_column][/vc_row]
