Over the years, the luxury watchmaking company Chopard has succeeded in becoming one of the world’s leading watchmaking and jewellery houses. Throughout its 162-year history, the company has always been keen to revisit, innovate and, in particular, rethink the design of its timepieces. How has Chopard achieved this meteoric rise?
1860: The birth of Chopard
Chopard was born in the small Swiss town of Sonvilier, in the canton of Bern, in 1860. Founded by Louis-Ulysse Chopard when he was only 24 years old, Chopard was a very small watch manufacturer, although it was already renowned for its high Swiss precision in watchmaking. Chronometers and pocket watches were produced, which Chopard made its specialties. The small manufacture then set itself the goal of creating products that were both high quality and practical for everyday use.
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Featured photo : © Chopard
