/
1 min de lecture

Pernod Ricard unveils its gold cocktail trunk

23k gold Bespoke Cocktail Trunk created by artist Johnathan Schultz. Photo credit Pernod Ricard USA

The spirits group has unveiled its cocktail trunk, the result of a successful collaboration with South African artist Johnathan Shultz.

 

The spirits group Pernod Ricard and artist Johnathan Shultz unveiled last week a gold cocktail trunk, priced at $22,000 and in a very limited edition because … there is only one. “I turned an already amazing trunk into a work of art to display,” explains the artist, who continues, “I used several layers of 23k gold to make it look like it was poured over the trunk and to give it a smooth, flowing look, and I made a hard metal look and feel soft.”

 

A gold exterior…The inside of the trunk, meanwhile, reveals hand-blown URI Neptune glass and barware and a 1/10th scale white elephant sculpture that is part of Johnathan Shultz’s Gemesis NFT collection.

 

© Pernod Ricard USA

 

The trunk also contains a collection of premium spirits to make all kinds of cocktails: Avión Reserva 44 Añejo Tequila, Jameson Black Barrel, Aberlour 12 Year Old and The Glenlivet 14 Year Old. These bottles are part of the Pernod Ricard Elegant White Elephant Gift collection and can be found on the group’s website.

 

 

Read also > Pernod Ricard launches a digital labeling system for more responsible alcohol consumption

 

Featured photo : © Pernod Ricard USA

Hélène Cougot

Passionate about art and fashion, Hélène went to a fashion design school: the Atelier Chardon-Savard. She then completed her training with an MBA in Marketing at ISG. She has written for the magazine Do it in Paris and specializes in writing articles about luxury, art and fashion for Luxus +.

Article précédent

Pernod Ricard dévoile sa malle à cocktail en or

Article suivant

The Roanne region should host a giant luxury leather goods factory

Dernier en date de