3 mins lecture

Artist Suzanne Husky highlights Ruinart’s environmental commitments through an installation

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Artist Suzanne Husky presented a participatory installation at the Ruinart Bar during the Frieze Festival.

 

Frieze is a media and events company that includes three publications and four international art fairs, Frieze London, Frieze LA, Frieze New York and Frieze Masters on contemporary art and culture. And for the 3rd edition of R.U.in.Art organized in Los Angeles, Frieze and the Ruinart champagne house have invited the artist Suzanne Husky. Entitled Dam Beverly Hills! the installation celebrates the contribution of beavers in the preservation of biodiversity in California.

 

Created in 2019 at the inaugural Frieze Los Angeles, each year Ruinart invites a West Coast artist to create an immersive experience within the Ruinart Art Bar at the fair. According to Ms. Husky, this commission “will draw attention to the generosity and building characteristics of the beaver world, and consider the animal as a radical ally of regenerative agriculture and as a spiritual teacher.” Indeed, the animal’s essential role is highlighted through a collection of artifacts and through events in which Suzanne Husky explains its history in California and what it can teach us.

 

True to the etymology of the word Beverly, which means “the beaver’s glade,” the artist pays tribute to the famous animal by showing how the dams it builds are essential to mitigating the effects of the environmental crisis. She points out that they slow down soil erosion, filter heavy metals and provide shelter for insects and fish.

 

 

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Ruinart is also donating a portion of the profits from the sale of champagne at Frieze to the “Bring Back the Beaver” campaign organized by the Occidental Center for Art and Ecology based in Sonoma County.

 

Suzanne Husky’s installation is a reference to Ruinart’s many initiatives in favor of the environment and the preservation of biodiversity in Champagne, such as the collaboration with Reforest’Action or Ruinart’s 100% recyclable second skin case.

 

Frédéric Dufour, President of Ruinart explains this choice “Given Ruinart’s total commitment to sustainability and biodiversity in all aspects of our process, we choose artists who carry a strong environmental message. We believe in the power of art to illuminate and transform our vision of the connection between humans and wildlife. We wish to merge art and nature in a common consciousness for the planet.

 

 

Read also > CHAMPAGNE : RUINART DOMINATED GOOGLE SEARCHES IN 2020

 

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Artist Suzanne Husky presented a participatory installation at the Ruinart Bar during the Frieze Festival.

 

Frieze is a media and events company that includes three publications and four international art fairs, Frieze London, Frieze LA, Frieze New York and Frieze Masters on contemporary art and culture. And for the 3rd edition of R.U.in.Art organized in Los Angeles, Frieze and the Ruinart champagne house have invited the artist Suzanne Husky. Entitled Dam Beverly Hills! the installation celebrates the contribution of beavers in the preservation of biodiversity in California.

 

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Artist Suzanne Husky presented a participatory installation at the Ruinart Bar during the Frieze Festival.

 

Frieze is a media and events company that includes three publications and four international art fairs, Frieze London, Frieze LA, Frieze New York and Frieze Masters on contemporary art and culture. And for the 3rd edition of R.U.in.Art organized in Los Angeles, Frieze and the Ruinart champagne house have invited the artist Suzanne Husky. Entitled Dam Beverly Hills! the installation celebrates the contribution of beavers in the preservation of biodiversity in California.

 

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Hélène Cougot

Passionate about art and fashion, Hélène went to a fashion design school: the Atelier Chardon-Savard. She then completed her training with an MBA in Marketing at ISG. She has written for the magazine Do it in Paris and specializes in writing articles about luxury, art and fashion for Luxus +.

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