1 min de lecture

Kenzo presents Stay Home, its new program to better support containment

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Each week, Kenzo and its artistic director Felipe Oliveira Baptista offer a series of connected events for entertainment during confinement.

 

Several weeks ago, Felipe Oliveira Baptista, artistic director of Kenzo since July 2019, presented his first collection for the house.

 

It is a homecoming for the company founded in the 1970s, with figures that mix nomadic and functional fashion, all tinted with minimalism.

 

Today, the creator and the Parisian house invite their community to discover more about this new universe and to have fun during confinement, through a series of connected events.

 

With lives and stories, the brand will share moments of culture and relaxation on the Instagram social network.

 

On the program every week : Monday Music, namely playlists organized by artists and creators from around the world; but also Wednesday Workshops, creative tutorials led by many artists.

 

For its part, the Tgif Live Sets program offers live music sets on Friday, with musicians and DJs from around the world.

 

The Weekend is conversations with the Kenzo community.

 

On April 6, the French brand invited musician and actor Aliocha Schneider to share his playlist.

 

Kenzo joins the ever-growing list of brands that use social networks and more mainly Instagram to stay close to its community.

 

Join the Kenzo community on Instagram to discover all their events !

 

Read also > CONTAINMENT: ALEXANDER MCQUEEN LAUNCHES A NEW CREATIVE PROJECT

 

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