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French fashion house Lanvin announced today the departure of its artistic director, Bruno Sialelli. This separation is justified among other things by a review of the brand’s product strategy.
Bruno Sialelli, the artistic director of Lanvin, will leave the French luxury house after four years in the position. Lanvin is adopting a new artistic configuration with an emphasis on leather goods and accessories, as well as special projects.
Bruno Sialleli has worked under three different management regimes. He was recruited by Jean-Philippe Hecquet, then CEO, and spent 15 months under Arnaud Bazin. Since the end of 2021, he has been under Siddhartha Shukla, who joined Lanvin from the fashion brand Theory.
“We are grateful to Bruno for his passion and commitment to the house and wish him the best for the rest of his creative journey”, Shukla said in a statement.
Previously, the French designer worked at Loewe, then Balenciaga, with Nicolas Ghesquière and Alexander Wang, as well as Acne Studios and Paco Rabanne.
“I am very proud of what we have accomplished at Lanvin over the past four years and I would like to thank Lanvin and my team who, with their unique talents and dedication, have accompanied me on this great adventure”, commented Bruno Sialelli.
Change in management
Following Mr. Shukla’s arrival, the brand underwent a visual overhaul, with a new logo and new campaigns, as well as a complete revision of its product strategy. Recent collections have revolved around a more understated form of chic, tied to the reputation of the oldest fashion house in Paris.
“Lanvin is ready for a new chapter”, said Siddhartha Shukla. “As we rethink the brand, we will be able to take the next step. As we rethink the brand by embracing the values instilled by Jeanne Lanvin more than 130 years ago, we are placing the house at the forefront of fashion and culture in a time of extraordinary and inspiring change.”
As such, the luxury house is expected to introduce the Lanvin Lab, a format that will invite established and up-and-coming international talent for “artistic partnerships.” The first invited talent will be revealed in the coming weeks. This lab will incubate new ideas and concepts for the house, alongside its main product lines.
Lanvin is also setting up an artistic team and “industrial support” for leather goods and accessories. Now accounting for more than half of the brand’s overall business, these are seen as a key driver of its future growth.
The Leather Goods division and the Lanvin Lab will operate in parallel with the main ready-to-wear collections for men and women. The brand will indeed continue to hold shows during Paris Fashion Week.
The house has seen a succession of designers since the dismissal of its creative director Alber Elbaz in 2015, after 14 years of loyal service. Among them, Bouchra Jarrar and Olivier Lapidus.
Lire aussi >Lanvin announces record sales for 2022
Photo à la Une : © Lanvin[/vc_column_text][/vc_column][/vc_row][vc_row njt-role=”not-logged-in”][vc_column][vc_column_text]
French fashion house Lanvin announced today the departure of its artistic director, Bruno Sialelli. This separation is justified among other things by a review of the brand’s product strategy.
Bruno Sialelli, the artistic director of Lanvin, will leave the French luxury house after four years in the position. Lanvin is adopting a new artistic configuration with an emphasis on leather goods and accessories, as well as special projects.
Bruno Sialleli has worked under three different management regimes. He was recruited by Jean-Philippe Hecquet, then CEO, and spent 15 months under Arnaud Bazin. Since the end of 2021, he has been under Siddhartha Shukla, who joined Lanvin from the fashion brand Theory.
“We are grateful to Bruno for his passion and commitment to the house and wish him the best for the rest of his creative journey”, Shukla said in a statement.
Previously, the French designer worked at Loewe, then Balenciaga, with Nicolas Ghesquière and Alexander Wang, as well as Acne Studios and Paco Rabanne.
“I am very proud of what we have accomplished at Lanvin over the past four years and I would like to thank Lanvin and my team who, with their unique talents and dedication, have accompanied me on this great adventure”, commented Bruno Sialelli.
Change in management
Following Mr. Shukla’s arrival, the brand underwent a visual overhaul, with a new logo and new campaigns, as well as a complete revision of its product strategy. Recent collections have revolved around a more understated form of chic, tied to the reputation of the oldest fashion house in Paris.
“Lanvin is ready for a new chapter”, said Siddhartha Shukla. “As we rethink the brand, we will be able to take the next step. As we rethink the brand by embracing the values instilled by Jeanne Lanvin more than 130 years ago, we are placing the house at the forefront of fashion and culture in a time of extraordinary and inspiring change.”
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French fashion house Lanvin announced today the departure of its artistic director, Bruno Sialelli. This separation is justified among other things by a review of the brand’s product strategy.
Bruno Sialelli, the artistic director of Lanvin, will leave the French luxury house after four years in the position. Lanvin is adopting a new artistic configuration with an emphasis on leather goods and accessories, as well as special projects.
Bruno Sialleli has worked under three different management regimes. He was recruited by Jean-Philippe Hecquet, then CEO, and spent 15 months under Arnaud Bazin. Since the end of 2021, he has been under Siddhartha Shukla, who joined Lanvin from the fashion brand Theory.
“We are grateful to Bruno for his passion and commitment to the house and wish him the best for the rest of his creative journey”, Shukla said in a statement.
Previously, the French designer worked at Loewe, then Balenciaga, with Nicolas Ghesquière and Alexander Wang, as well as Acne Studios and Paco Rabanne.
“I am very proud of what we have accomplished at Lanvin over the past four years and I would like to thank Lanvin and my team who, with their unique talents and dedication, have accompanied me on this great adventure”, commented Bruno Sialelli.
Change in management
Following Mr. Shukla’s arrival, the brand underwent a visual overhaul, with a new logo and new campaigns, as well as a complete revision of its product strategy. Recent collections have revolved around a more understated form of chic, tied to the reputation of the oldest fashion house in Paris.
“Lanvin is ready for a new chapter”, said Siddhartha Shukla. “As we rethink the brand, we will be able to take the next step. As we rethink the brand by embracing the values instilled by Jeanne Lanvin more than 130 years ago, we are placing the house at the forefront of fashion and culture in a time of extraordinary and inspiring change.”
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